Media 10

Grand Designs Magazines Fifth Consecutive- ABC Increase

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Grand Designs Magazine’s Fifth Consecutive ABC Increase

Grand Designs Magazine recorded another strong combined print/digital ABC performance of 33,913, representing a 2.0% period-on-period and 1.0% year-on-year increase. This is the magazine's fifth consecutive year-on-year ABC increase and its highest ABC for nearly six years.

Print subscriptions remained high achieving an average sale of 13,254 per issue. Grand Designs was one of the first home-interest magazines to successfully launch a digital version in 2011, with monthly digital sales now standing at 3,474 per issue. A new interactive digital version has just been launched further enhancing the magazines digital offering to readers.

The publishers attribute this ABC performance to effective subscription marketing activity and continued digital sales growth.

Editor Lisa Allen comments: "This is another great achievement for us. Grand Designs Magazine always gives its readers the unique editorial content they expect, plus much more, and these results prove that the brand remains strong, credible and appealing."