About us
We create events and experiences that win hearts, minds – and awards. That excite people. Entertain millions. And transform industries.
Make it fun. Make it award-winning. Make it live.
Events and experiences that win hearts, minds – and awards. We create them, develop them, deliver them. Down to the last detail.
From the Ideal Home Show to Clerkenwell Design Week. From the Coronation Festival to Destination Star Trek. Working with Channel 4, ITV, BSkyB – even the Queen.
What we do transforms brands, and turns whole industries on their heads. It entertains millions – and makes millions for our partners, sponsors and exhibitors.
You’ll find us in the UK, South Africa, and China: working hard, laughing a lot, creating bold, meaningful experiences, and loving what we do more each day.
AT A GLANCE
Worldwide
Lifestyle, design & home.
And hoping for many more
To our events each year.
Great ideas + creativity + understanding
How we work
We create and deliver live events, magazines, and websites – both for brands we own, and on behalf of brands, too. Taking on every project in-house, from concept to delivery. Our teams are the most talented professionals in the industry, working together and drawing on each other’s strengths to deliver the very best. And because we’re a truly independent company, we’re able to give our teams the creative freedom that’s led to Media 10 being one of the most decorated companies in the industry.
We’re the force behind some of the UK's biggest brands like Good Homes, ICON, UKCW and 100% Optical – with Media 10 teams creating vibrant, original content for them all.
If you’ve heard of them, we’ve probably worked with them. ITV, CBS, Channel 4, BSkyB, BBC, and Virgin Media – we’re proud to call them all partners.
We’ve transformed fading events and brands into award-winning shows and household names. Like the Ideal Home Show, which we took from the edge of extinction to 450,000 visitors a year.
Make it together.
Our people
Running dozens of trade and consumer events, websites, and publications and entertaining millions of people a year is no mean feat. The people who make it happen aren’t just a lovely bunch – they’re talented, dedicated specialists with focused understanding of their industries. Ambitious, but with two feet firmly on the ground. And proper team players who bring out the best in each other.
OUR UPPER MANAGEMENT TEAM
Founder & Chairman
Lee Newton
Lee Newton is the Original Founder and Chairman of Media 10, the UK's largest independent event organiser.
With over 30 years of experience, Lee has been instrumental in launching and managing some of Britain's most iconic events, including the renowned Ideal Home Show and Grand Designs Live. Under his leadership, Media 10 has expanded internationally, establishing a presence in China, South Africa, Australia, and Finland.
As Chairman, Lee remains actively involved in the day-to-day operations of the business, ensuring the company continues to thrive and innovate. He worked in partnership with Queen Elizabeth II and King Charles III for the Coronation Festival and led high-profile collaborations with broadcasters such as Sky, ITV, and Channel 4.
Lee and his team identified a new market in China, launching Design Shanghai. Over five years, he built it into the biggest and most prestigious design show in the Far East, eventually selling it for a record-breaking amount to Blackstone-backed Clarion. Additionally, Lee spearheaded Media 10's entry into the Optical/Healthcare market over 10 years ago, growing the event each year to a point it was acquired by Closerstill Media in 2024.
His team transformed the Grand Designs television brand into one of the UK's leading and most successful consumer exhibitions, subsequently expanding it to London, Birmingham, Sydney (Australia), and South Africa.
Beyond Grand Designs, Lee has been instrumental in delivering other major events and partnerships, including Britain’s Next Top Model Live, This Morning Live (ITV), the Eat and Drink Festival, 100% Design, and many more.
Lee's entrepreneurial spirit and visionary approach have earned him numerous accolades, including the 'Greatest Independent Inspiration' award and the 'Pioneer Award' from Exhibition News.
Finance Director
Steve Woolmer
Steve has led the Media 10 Finance Team since 2017: a Chartered Accountant with over 20 years’ experience from senior roles with organisations such as News Corporation, Deloitte and BDO. Steve also has extensive international finance experience and lead the process to sell Media 10’s business in China in 2019.
Business Administration Director
Jane Musgrove
Jane is a founding Director of Media 10 and oversees many areas of the business, including responsibility of our wonderful employees from recruitment, onboarding, and their journey to build successful careers at Media 10.
Jane also heads up the facilities management, administration and IT teams ensuring business efficiency. Having built our infrastructure from the very beginning, Jane continues to concentrate on the welfare and productivity of our fantastic teams here at Media 10. She tirelessly organises the very important staff parties twice a year, and sits on the board for two restaurants and a property management business too.
Managing Director
Rob Nathan
Rob Nathan is the Managing Director of Media 10, where he leads the company’s strategic direction and growth. With over 25 years of experience in live events and a long-standing career at Media 10, he plays a pivotal role in driving innovation and success across the company’s award-winning events and media portfolio. Rob is committed to expanding the reach and influence of Media 10, ensuring its position as a leader in the industry while delivering exceptional results for clients and audiences.
Studio Director
Lee Moore
Lee manages Studio 10, our in-house creative studio. He is responsible for the creative direction as well as overseeing all concepts delivered across Media 10 brands, be it digital content, marketing campaigns, promotional materials, or signage.
Divisional Director
Richard Morey
A founder and main board member, Richard is responsible for driving and delivering the Grand Designs portfolio of products.
Since 2003, Richard has been instrumental in the launch of many products including Grand Designs Live, 100% Optical and Ideal Home Show, as well as spearheading our partnerships with Channel 4, Fremantle, ITV for This Morning Live in the process. He brings a wealth of experience and understanding of the ‘bigger picture’ here at Media 10, making it possible to strategically drive growth, and of course, the success of our business.
Director of Global Markets
Sam Patel
Sam previously worked at DMG, where he grew the Big 5 Construction event in Dubai into one of the world’s biggest exhibitions. At Media 10, Sam oversees the UK Construction Week portfolio, and continues the growth of the country’s largest construction events.
Divisional Director
Giles Perry
Giles is responsible for the most enviable consumer portfolio in the UK, which includes all editions of the Ideal Home Show in the UK. In addition to the Spring and Christmas editions, he has also launched the co-located Eat & Drink Festival; and has been instrumental in the delivery of The Cake & Bake Show. Giles heads up the Home Interest Division at Media 10.
Divisional Director
Marlon Cera-Marle
Marlon is responsible for the Design portfolio, which includes Clerkenwell Design Week and Design London Shoreditch alongside publications ICON and onOffice. Marlon was appointed to the board in 2020, making the move from sales manager and he continues to launch digital design events, aligning all brands in the portfolio.
Divisional Director
Darren Brechin
Darren has been appointed as Divisional Director for the Scotland office, to oversee the already successful Ideal Home Show Scotland and Eat & Drink Festival, and new event launches in Scotland. He brings over 20 years of international experience in large-scale B2B and B2C events, in a multitude of sectors including energy, healthcare, event technology, brand licencing and outdoor leisure, having previously worked for the likes of UBM, DMG, and Informa.
Divisional Director
Neil Gaisford
Neil brings a wealth of experience, having spent 20 years at Clarion, where he held senior positions, including Managing Director for their Retail Technology, Furniture, Lifestyle, and Design Divisions in the UK and China. Neil oversaw the acquisition of Design Shanghai from Media 10 during his time at Clarion. Following his tenure at Clarion, Neil served as CEO at Player 1 Events.
It is great to have someone of Neil’s calibre on board, and his appointment reflects Media 10’s commitment to attracting the very best talent to our team.
