Media 10

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Media 10 reports more than 47,000 visitors to first event in China

Media 10's Design Shanghai concluded last week attracting more 47,000 visitors during the four-day show from 27th February to 2nd March 2014 , 65% of which were architects, interior designers, developers, dealers and the most affluent design conscious consumers.

In a bold move for the privately owned company, the event featured some of the country's most prestigious design brands exhibit at the newly renovated Shanghai Exhibition Centre for the very first time. Design Shanghai was co-organised by award-winning Media 10 and Shanghai Art Fair Ltd.

Featuring leading western design brands, the high-end event featured more than 50 premium UK brands, along with over 100 international design brands to a design hungry Chinese audience, most of which, have never seen before in China.

Over 600 media from across South East Asia also attended the launch event that also featured in 104 television reports.

Overnight, Design Shanghai 2014 has become the leading trade platform for design professionals in Shanghai with greater numbers of trade visitors than any other design event.

Lee Newton, CEO of Media 10 (100% Design, Grand Designs Live, Clerkenwell Design Week and Ideal Home Show), said: "We still can't believe how successful this event was. We were stunned at how many visitors attended the event. We always wanted to launch a high-end event on mainland China and when the opportunity arose we seized it with both hands. Shanghai and China are evolving rapidly but until now no one has taken important western design brands to China. I am so glad to see the popularity of Design Shanghai, this event is going to grow and grow to become one of the biggest global platforms for design. I want to give a special thanks to the exhibitors that believed in our dream to hold an international event in China."